Aww..Why Doesn’t Anyone Join My Newsletter?
Because we all get way too much junk mail and e-mails. Period. Now aside from the 10% of people who may actually want to be on your e-mail list for your newsletter/insights that is not really the type of statistic you really want to bank on. Even then those people will result in lower sales because you’re not understanding the fundamentals of internet sales. Content Is King!
The Million $$$ Difference.
By you offering bonuses from the outset, its like shouting a friend or potential girlfriend on the first date to a 5 star dinner. You are setting the scene for what you’re all about.
Content, class, giver, not a tight ass. lol
You also make more profit because your paid advertising efforts are lowered from more people getting on your list and increasing your bottom line sales…Why? Because like the date, you start off GIVING content and people trust you more straight up! It’s basic human behaviour, so you start off on the best foot.
What Can I Do Right Now?
You can start by figuring out an “ethial reward” not bribe. Bribes are not what you want to say or act from. Create killer offers that people can’t say no to! I had a client who offered 8 BONUSES just go get on his list! These ranged from e-books to audios – it converted like crazy. People couldn’t say no, obviously some people did, but I can promise you he had MORE people on his list than a “subscribe to my newsletter offer”…Can you see the difference?
So now you need to figure out or create content and put it in a clear way that people want to be on your list.
To Your Success,
Vaughan
